Blog
Greggs
becoming the students favourite this is Greggs history history As we enter the 5th year of working with Greggs and as their position in the student market goes from strength to strength, it seemed like the perfect time to reflect on our epic journey with this renowned brand. Way back in 2014 Greggs approached BAM […]
PizzaExpress
a journey into the student market this is PizzaExpress market research background In a competitive market, it is imperative for brands who are looking to target youth for the first time, to take the time to truly understand their audience, to ensure their offering is right for the market and to understand their […]
6 Ways to advertise on Campus.
At BAM we provide unprecedented access to the lucrative student market through an extensive portfolio of media channels, combining this with our experience and knowledge of the market, allowing us to advise brands on the most
3 Youth Experiential Campaign Fails.
It’s 2019 and the spending power of the youth market is now truly undeniable. With a vast plethora of sources out there showcasing just how big their spending power is, every brand now wants a slice of the action
A Guide to thumb-stopping Social Media.
As we fast approach 2020 it’s become common place for the world’s social media users to carry out their daily screen scrolling in between their day to day activities. But as a brand or business heading into the new decade
Why student nights deserve the limelight.
When it comes to youth marketing, Freshers Fair’s are often top of mind. However, this isn’t the only route you can take to see significant results. Offering businesses from every sector extensive brand exposure
Travel Trends of the Youth Market 2020.
With a passion for exploration and a thirst to find life’s meaningful experiences, the 2020 youth traveler is seeking responsible travel that will show them the world and with a readiness to spend on such eye-opening adventures