25Jul
By: BAM Marketing On: July 25, 2018 In: Blog Comments: 0

If you want to re brand successfully you have to do more than a logo revamp. Re branding needs to start from within

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21Jun
By: BAM Marketing On: June 21, 2018 In: Blog Comments: 0

Team BAM flew out to the DAM to support the amazing conference that is Savage Marketing, here we reveal all the insights from the event

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06Jun
By: Paulina Polec On: June 06, 2018 In: Blog Comments: 0

With Freshers just around the corner, global and local businesses alike are trying to get a slice of this lucrative time of year to market to students.

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05Jun
By: Emily Mason On: June 05, 2018 In: Blog Comments: 0

Social media is more visual than ever and it’s evident that Instagram has created a new influx of social media savvy consumers.

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24May
By: Ben Bestford On: May 24, 2018 In: Blog Comments: 0

Your initial campaign can shape the future success of the business and so it is pivotal to get the message right to attract your first consumers!

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14May
By: BAM Marketing On: May 14, 2018 In: Blog Comments: 0

With brands already booking space at Freshers Fairs up and down the UK, we have compiled 7 top tips to ensure you have a successful campaign.

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11May
By: BAM Marketing On: May 11, 2018 In: Blog Comments: 0

Building brand love in an "unsexy" industry can be a challenge, so we're here to explain exactly what brands need to do in order to become "sexy".

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24Apr
By: BAM Marketing On: April 24, 2018 In: Blog Comments: 0

Understanding social media and all its complexities can be a challenge, particularly when the landscape continues to move at such a rapid pace.

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18Apr
By: Thomas Diviney On: April 18, 2018 In: Blog Comments: 0

Games are not a last minute ploy to help brands stand out from a crowd, games are in fact synonymous with the student lifestyle.

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29Mar
By: BAM Marketing On: March 29, 2018 In: Blog Comments: 0

BAM Student Marketing were proud to be Key Sponsors at the YMS 2018 - the world’s largest youth marketing festival. Here are the highlights

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29Mar
By: BAM Marketing On: March 29, 2018 In: Blog Comments: 0

Check out our highlights from the B2C Marketing and Advertising Expo, where Ben Bestford took the mic to share his expertise

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27Mar
By: BAM Marketing On: March 27, 2018 In: Blog Comments: 0

You've probably heard about the Facebook data privacy scandal, but how does this leak actually affect you?

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13Mar
By: BAM Marketing On: March 13, 2018 In: Blog Comments: 0

You may be thinking that targeting students is only for big brands and high-street names, but you couldn’t be more wrong

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21Feb
By: BAM Marketing On: February 21, 2018 In: Blog Comments: 0

Creativity and innovation are critical to any business if it aims to thrive in our ever changing world, stay ahead of trends and look to the future

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21Feb
By: Emma Lawrence On: February 21, 2018 In: Blog Comments: 0

Every client has the same goal in mind; how do they reach out and advertise to students? We build bespoke packages to achieve their objectives

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14Feb
By: BAM Marketing On: February 14, 2018 In: Blog Comments: 0

Branding is one of the most important aspects of any business, so what are the three key elements of a branding strategy that you need to nail?

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24Jan
By: BAM Marketing On: January 24, 2018 In: Blog Comments: 0

What do students want from brands in 2018? Are student behaviours changing? We reveal the facts you should know before they target students

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11Jan
By: BAM Marketing On: January 11, 2018 In: Blog Comments: 0

Social Media is imperative in any youth marketing campaign, so we take a look at how social media evolved in 2017

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15Dec
By: Sharni Bestford On: December 15, 2017 In: Blog Comments: 0

Find out how we helped Bam Life crack the student market with an exciting experiential Freshers campaign in 2017

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12Dec
By: BAM Marketing On: December 12, 2017 In: Blog Comments: 0

What are student stereotypes? Think you know students? As experts in the student market we set out to debunk the myths about today's student

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24Nov
By: BAM Marketing On: November 24, 2017 In: Blog Comments: 0

Millennial's desire companies to contribute to a more sustainable world and have a robust social purpose, are you meeting their needs?

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31Oct
By: Mark Hodge On: October 31, 2017 In: Blog Comments: 0

Freshers Fairs are the pinnacle time of year to target students, but are you doing enough to convert students into life long customers?

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18Oct
By: BAM Marketing On: October 18, 2017 In: Blog Comments: 0

We are seeing an increase in the number of companies launching sub-brands in order to appeal to a younger demographic, but why?

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25Sep
By: BAM Marketing On: September 25, 2017 In: Blog Comments: 0

Social Media usage among young adults is ever-changing, however Social Media in all its forms has quickly become an integral part of student life

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15Sep
By: BAM Marketing On: September 15, 2017 In: Blog Comments: 0

There are a number of students writing blogs & building their social followings, but what exactly makes these student influencers so influential?

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09Aug
By: BAM Marketing On: August 09, 2017 In: Blog Comments: 0

Millennial's do take notice of effective advertising, but brands must ensure they identify & understand the ages within their target millennial generation.

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01Aug
By: BAM Marketing On: August 01, 2017 In: Blog Comments: 0

Promo staff are the face of your brand and hold the success of your campaign in their hands, so it is imperative to recruit the RIGHT staff!

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05Jul
By: BAM Marketing On: July 05, 2017 In: Blog Comments: 0

Why is the student market so lucrative and so critical for brands to invest into? It's down to the foundations of this segment of youth marketing.

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26Jun
By: BAM Marketing On: June 26, 2017 In: Blog Comments: 0

Millennial's are loyal, social and they like to talk, which means they can also be your best brand ambassadors! We reveal to attract millennial's

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18Jun
By: Ian Pain On: June 18, 2017 In: Blog Comments: 0

Ian Pain Director at BAM student marketing relives his experiences in Kazakhstan as we enter our 2nd year as marketing consultants for Burger King

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18Jun
By: Kirsty Pritchard On: June 18, 2017 In: Blog Comments: 0

Students are ever evolving, so it is more important than ever for brands to understand their target market and the segments within

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31May
By: BAM Marketing On: May 31, 2017 In: Blog Comments: 0

Portsmouth Students’ Union and student marketing experts BAM have signed a partnership agreement giving BAM sole rights to deliver their media sales

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17May
By: BAM Marketing On: May 17, 2017 In: Blog Comments: 0

Brexit's had a huge effect on the UK university sector, impacting the attitudes of international students and university fees

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15May
By: Emily Mullis On: May 15, 2017 In: Blog Comments: 0

Millennial's connect with friends, influencers and social channels more effectively than any other generation, so why invest into a brand community?

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04May
By: BAM Marketing On: May 04, 2017 In: Blog Comments: 0

The most important thing in influencer marketing is the initial research. You need to find influencers who are the right fit for your brand

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06Apr
By: Emma Lawrence On: April 06, 2017 In: Blog Comments: 0

The ambitious group known as millennial's, essentially hold the key to the student market and once unlocked, could be a lifetime consumer

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04Apr
By: BAM Marketing On: April 04, 2017 In: Blog Comments: 0

Students are very savvy when it comes to brands and their marketing campaigns, so perfecting your campaign and message is seriously important

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31Mar
By: BAM Marketing On: March 31, 2017 In: Blog Comments: 0

BAM were proud to be Key Sponsors of the renowned Youth Marketing Strategy in London and so we wanted to share the highlights

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27Mar
By: Sharni Bestford On: March 27, 2017 In: Blog Comments: 0

Ever wondered what goes on behind the scenes at the most experienced student marketing agency? Account Manager Sharni Bestford reveals all

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03Mar
By: Ben Bestford On: March 03, 2017 In: Blog Comments: 0

Brands have always asked us the question – are Freshers Fairs worth attending? Ben Bestford reveals why Freshers Fairs are very much alive

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03Mar
By: BAM Marketing On: March 03, 2017 In: Blog Comments: 0

BAM have joined forces with Voxburner to become the official agency partner for the Youth Marketing Stategy 2017 in London

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20Feb
By: BAM Marketing On: February 20, 2017 In: Blog Comments: 0

Student Brand Ambassadors act as advocates for your brand, they amplify your message to students through a medium in which they are more receptive

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07Feb
By: Emily Mullis On: February 07, 2017 In: Blog Comments: 0

47% of millennial's are influenced on purchases by social media and with brands looking to step into the influencer realm it's important to get it right

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02Feb
By: BAM Marketing On: February 02, 2017 In: Blog Comments: 0

Marketing to students can be tricky, so here six facts you should know about students and how best to engage them with your brand marketing

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16Jan
By: BAM Marketing On: January 16, 2017 In: Blog Comments: 0

BAM have joined forces with Voxburner to be part of the 7th annual Youth Marketing Strategy event, the biggest festival of youth marketing in Europe

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13Jan
By: BAM Marketing On: January 13, 2017 In: Blog Comments: 0

An important question for marketers targeting the student audience is what do students spend their money?

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04Jan
By: BAM Marketing On: January 04, 2017 In: Blog Comments: 0

Us marketers are looking to 2017 and what this may hold for our upcoming campaigns. Here are our top 7 tips to ensure you hit the student market

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03Jan
By: BAM Marketing On: January 03, 2017 In: Blog Comments: 0

We all know by now that video is an important asset to include in any marketing campaign, but making sure you use it correctly is also important

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22Nov
By: BAM Marketing On: November 22, 2016 In: Blog Comments: 0

Students are in touch with social media. They are also very savvy when it comes to interacting with brands and can often be very unforgiving

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08Nov
By: BAM Marketing On: November 08, 2016 In: Blog Comments: 0

This year BAM toured 20 Freshers Fairs across the UK to compile the most detailed research forming our Top 20 Freshers Fairs of 2016

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03Nov
By: BAM Marketing On: November 03, 2016 In: Blog Comments: 0

Millennials are always under the watchful eye of brands these days. Set to become the most influential spending power in the coming years

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31Oct
By: BAM Marketing On: October 31, 2016 In: Blog Comments: 0

Our Freshers’ King or Queen award is to acknowledge an Event Manager that has shown exceptional qualities throughout Freshers 2016

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25Oct
By: BAM Marketing On: October 25, 2016 In: Blog Comments: 0

Most students fall into the digital native category, so here are our five top reasons you MUST be operating digitally in order to build relationships

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21Oct
By: BAM Marketing On: October 21, 2016 In: Blog Comments: 0

The millennial market can seem tricky to crack, with many brands failing to connect with them because they haven’t done their research

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19Oct
By: BAM Marketing On: October 19, 2016 In: Blog Comments: 0

Get to know the wonderful people that form our expert team at BAM Student Marketing as we discover a day in the life of Emma Lawrence

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04Oct
By: BAM Marketing On: October 04, 2016 In: Blog Comments: 0

Student spending habits are evolving. Here are three major things that millennial's are looking for when spending their money

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04Oct
By: BAM Marketing On: October 04, 2016 In: Blog Comments: 0

If your company wants to attract top millennial's, you must capture their attention on the platforms that they use day to day

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03Oct
By: BAM Marketing On: October 03, 2016 In: Blog Comments: 0

Attracting students during Freshers is important if you want to crack the student market, but it’s also important not to forget them throughout the year

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08Sep
By: BAM Marketing On: September 08, 2016 In: Blog Comments: 0

Get to know the wonderful people that form our expert team at BAM Student Marketing as we discover a day in the life of Kirsty Pritchard

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31Aug
By: BAM Marketing On: August 31, 2016 In: Blog Comments: 0

Usually identified as being born between the mid 1990s & the late 2000s, this group is often wrongly labelled as millennial's, what's the difference?

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12Aug
By: BAM Marketing On: August 12, 2016 In: Blog Comments: 0

Creating interesting content that fulfils a need of your graduate audience and keeps your brand in the forefront of their minds is key

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03Aug
By: BAM Marketing On: August 03, 2016 In: Blog Comments: 0

Get to know the wonderful people that form our expert team at BAM Student Marketing as we discover a day in the life of Sharni Summers

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20Jul
By: BAM Marketing On: July 20, 2016 In: Blog Comments: 0

Reacting to breaking news stories can put you head and shoulders above other brands and their student marketing strategies

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19Jul
By: BAM Marketing On: July 19, 2016 In: Blog Comments: 0

Get to know the wonderful people that form our expert team at BAM Student Marketing as we discover a day in the life of Mark Hodge

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01Jul
By: BAM Marketing On: July 01, 2016 In: Blog Comments: 0

Successful brand awareness is more than simply brand name recognition. It means that consumers know what you do on a more intimate level

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27Jun
By: BAM Marketing On: June 27, 2016 In: Blog Comments: 0

Providing brands with an array of essential dates and pivotal times of the year to add to their student marketing agenda

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22Jun
By: BAM Marketing On: June 22, 2016 In: Blog Comments: 0

We are all for being hip when communicating with youth, but it can be difficult as they know when you’re trying too hard

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15Jun
By: BAM Marketing On: June 15, 2016 In: Blog Comments: 0

Students may have left the University campus but this doesn't mean that brands can't still engage with them during the summer break

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26May
By: BAM Marketing On: May 26, 2016 In: Blog Comments: 0

There’s a lot of focus on millennial's in the world of marketing at the moment. Here are some great examples of successful student campaigns

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23May
By: BAM Marketing On: May 23, 2016 In: Blog Comments: 0

There are lots of opportunities that you as a brand can get involved in to promote your Fresher’s Fair activity and enhance your campaign

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18May
By: BAM Marketing On: May 18, 2016 In: Blog Comments: 0

Engaging with millennial's has never been more important for brands looking to develop long-lasting, quality relationships with consumers

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13May
By: BAM Marketing On: May 13, 2016 In: Blog Comments: 0

Get to know the wonderful people that form our expert team at BAM Student Marketing as we discover a day in the life of Emily Mullis

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28Apr
By: BAM Marketing On: April 28, 2016 In: Blog Comments: 0

Get to know the wonderful people that form our expert team at BAM Student Marketing as we discover a day in the life of Ben Bestford

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28Apr
By: BAM Marketing On: April 28, 2016 In: Blog Comments: 0

It’s easy to fall in the ‘assumption’ trap when it comes to planning student marketing campaigns, particularly if you haven’t done your research

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28Apr
By: BAM Marketing On: April 28, 2016 In: Blog Comments: 0

Being the biggest event in the student calendar, Freshers Fairs are a must attend for any brand with students as a key demographic

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27Apr
By: BAM Marketing On: April 27, 2016 In: Blog Comments: 0

When we were approached by Delete Blood Cancer UK to help them with their latest campaign Students Versus Blood Cancer, we were delighted

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07Apr
By: BAM Marketing On: April 07, 2016 In: Blog Comments: 0

To create an engaging youth marketing campaign, brands must first get to grips with what students are all about so we're sharing best practice

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07Apr
By: BAM Marketing On: April 07, 2016 In: Blog Comments: 0

Ian Pain led an insightful panel talk at the YMS with some student industry experts about best practice when executing student marketing campaigns

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07Apr
By: BAM Marketing On: April 07, 2016 In: Blog Comments: 0

BAM are pleased to reveal we have purchased the media rights to Exeter Students’ Guild solus email channel for the 2016/17 academic year

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31Mar
By: BAM Marketing On: March 31, 2016 In: Blog Comments: 0

Get to know the wonderful people that form our expert team at BAM Student Marketing as we discover a day in the life of Ian Pain

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30Mar
By: BAM Marketing On: March 30, 2016 In: Blog Comments: 0

Now is a key planning stage for brands who are plotting how to spend their marketing budget, so do not miss the chance to be a part of their plan

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30Mar
By: BAM Marketing On: March 30, 2016 In: Blog Comments: 0

Southampton Students’ Union are the latest to join our Media Partnership portfolio. We're delighted to partner such a key student organisation

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30Mar
By: BAM Marketing On: March 30, 2016 In: Blog Comments: 0

With thousands of students on campus each day, retail space is fast becoming hot property for brands looking to expand into the student market

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29Mar
By: BAM Marketing On: March 29, 2016 In: Blog Comments: 0

The YMS 2016 played host to 1000 delegates, 120 speakers and 43 exhibitors, with lots of insight into the motivations of young people

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15Mar
By: BAM Marketing On: March 15, 2016 In: Blog Comments: 0

Getting anyone to talk about your brand on social media channels, let alone the intrepid student, is no easy feat, so here's our advice

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21Sep
By: BAM Marketing On: September 21, 2015 In: Blog Comments: 0

We’re proud to have reached the finals of the UK’s largest regional business awards – the Gloucestershire Echo & Citizen Business Awards

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11Aug
By: BAM Marketing On: August 11, 2015 In: Blog Comments: 0

With 71% of 16-24 year olds needing to be around mobile phones at all times, the idea that mobile is a crucial marketing tool isn't surprising

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29Jun
By: BAM Marketing On: June 29, 2015 In: Blog Comments: 0

We are proud to announce that BAM Student Marketing have acquired rare Exclusive Partnership opportunities with Campus Living Villages

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29May
By: BAM Marketing On: May 29, 2015 In: Blog Comments: 0

Brands are looking for new, creative ways to promote their products and reach out to their target audiences, like student brand ambassadors

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25May
By: BAM Marketing On: May 25, 2015 In: Blog Comments: 0

BAM are working with commercial property giants Land Securities, to offer brands a platform to connect with 70,000 students

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30Mar
By: BAM Marketing On: March 30, 2015 In: Blog Comments: 0

89% of 16-24 students think more highly of a brand if it offers student discounts, so here are five tips for marketers to bear in mind

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16Feb
By: BAM Marketing On: February 16, 2015 In: Blog Comments: 0

Students aged 18-24 contribute around £20 billion to the UK economy, suggesting the student market is not one to be ignored

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03Feb
By: BAM Marketing On: February 03, 2015 In: Blog Comments: 0

BAM are proud to announce that we have been shortlisted by the Chartered Institute of Marketing in its annual Excellence Awards

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03Feb
By: BAM Marketing On: February 03, 2015 In: Blog Comments: 0

BAM have worked with some of the UK’s biggest brands, helping them connect with students, build relationships and ultimately drive sales

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21Jan
By: BAM Marketing On: January 21, 2015 In: Blog Comments: 0

In 2015 students seem to be challenging brands even more with their high expectations, so we asked a group of students what they look for

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05Dec
By: BAM Marketing On: December 05, 2014 In: Blog Comments: 0

We asked students ‘what Christmas advertising tips would you give brands in 2014 and here is what they told us

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04Dec
By: BAM Marketing On: December 04, 2014 In: Blog Comments: 0

You might say Coca-Cola, John Lewis or even Irn Bru are the greatest Christmas adverts of all time. But what do the 2014/15 student generation think?

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17Nov
By: BAM Marketing On: November 17, 2014 In: Blog Comments: 0

Access to quality, professional, trained Student Brand Ambassadors across the UK for any brand looking to target the student market

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03Nov
By: BAM Marketing On: November 03, 2014 In: Blog Comments: 0

BAM placed over 1,000 brands at Freshers’ Fairs, pumping over £500k into Students’ Unions, enhancing the student experience

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03Nov
By: BAM Marketing On: November 03, 2014 In: Blog Comments: 0

A unique and innovative interactive game is hitting male washrooms in Students’ Unions and venues across the UK

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31Oct
By: BAM Marketing On: October 31, 2014 In: Blog Comments: 0

Students are no exception to the Halloween craze with reports of increased spending. Check out our tips for Halloween marketing

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31Oct
By: BAM Marketing On: October 31, 2014 In: Blog Comments: 0

With Freshers successfully negotiated, it’s time to catch a breath and assess how brands can engage students and build on their marketing successes

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07Oct
By: BAM Marketing On: October 07, 2014 In: Blog Comments: 0

Brand Ambassador campaigns are a fantastic tool for brands to increase exposure by harnessing the culture of peer-to-peer advocacy

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06Oct
By: BAM Marketing On: October 06, 2014 In: Blog Comments: 0

We are delighted to announce that we are winners of the Best Place To Work category in the Gloucestershire Echo Citizen Business Awards

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12Sep
By: BAM Marketing On: September 12, 2014 In: Blog Comments: 0

Whether with friends or in solo marathons into the night, TV and film have become a popular distraction from University studies

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05Sep
By: BAM Marketing On: September 05, 2014 In: Blog Comments: 0

We explain what students wants from brands' social media marketing and what networks to use to best target student audiences

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28Aug
By: BAM Marketing On: August 28, 2014 In: Blog Comments: 0

Need a fast, high-impact way of increasing awareness about an upcoming union event, campaign or promotions?

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28Aug
By: BAM Marketing On: August 28, 2014 In: Blog Comments: 0

We’re delighted to be bringing Samsung back to UK campuses at Freshers 2014, with a cracking new experiential campaign

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28Aug
By: BAM Marketing On: August 28, 2014 In: Blog Comments: 0

We are thrilled to announce that BAM are finalists in the ‘Best Place To Work’ category in the Gloucestershire Citizen and Echo Business Awards

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22Aug
By: BAM Marketing On: August 22, 2014 In: Blog Comments: 0

Today’s students are a hard-to-please bunch when it comes to social media. We’ve asked student why brands are bugging them on social media

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15Aug
By: BAM Marketing On: August 15, 2014 In: Blog Comments: 0

The hot weather is here and with it comes a host of new summer marketing campaigns. But how is best to reach students during the summer?

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04Aug
By: BAM Marketing On: August 04, 2014 In: Blog Comments: 0

BAM took on our first summer marketing intern in the form of talented University College London student Aileen Wang

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04Aug
By: BAM Marketing On: August 04, 2014 In: Blog Comments: 0

Freshers’ Fairs are one of the pinnacle events in the student calendar. so we've been working hard to ensure we entice the best possible brands

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04Aug
By: BAM Marketing On: August 04, 2014 In: Blog Comments: 0

Wilko have established a real following among students and that's why we're thrilled to have secured their 2014 Freshers marketing campaign

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31Jul
By: BAM Marketing On: July 31, 2014 In: Blog Comments: 0

Book your Freshers' Fair marketing campaign through BAM and gain access to 500,000 students through official University Freshers' Fairs

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25Jul
By: BAM Marketing On: July 25, 2014 In: Blog Comments: 0

For insight into why brands place so much value on Freshers' Fairs, don't miss our video featuring interviews with top brands and the BAM team

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24Jul
By: BAM Marketing On: July 24, 2014 In: Blog Comments: 0

We share how understanding 16-24s perceived World Cup marketing can give real insight into how to leverage the appeal of future sporting events

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21Jul
By: BAM Marketing On: July 21, 2014 In: Blog Comments: 0

With a host of highly cost-effective product sampling channels, we can get your brand directly into the hands of students

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15Jul
By: BAM Marketing On: July 15, 2014 In: Blog Comments: 0

Online travel provider, Hostelworld, entrusted BAM to play a leading role in the UK part of its global customer acquisition campaign

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10Jul
By: BAM Marketing On: July 10, 2014 In: Blog Comments: 0

University is a huge transition in a student’s education ladder, so what should universities consider when marketing to students?

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