Branding is one of the most important aspects of any business, so what are the three key elements of a branding strategy that you need to nail?
What do students want from brands in 2018? Are student behaviours changing? We reveal the facts you should know before they target students
Social Media is imperative in any youth marketing campaign, so we take a look at how social media evolved in 2017
Find out how we helped Bam Life crack the student market with an exciting experiential Freshers campaign in 2017
What are student stereotypes? Think you know students? As experts in the student market we set out to debunk the myths about today's student
Millennial's desire companies to contribute to a more sustainable world and have a robust social purpose, are you meeting their needs?
Freshers Fairs are the pinnacle time of year to target students, but are you doing enough to convert students into life long customers?
We are seeing an increase in the number of companies launching sub-brands in order to appeal to a younger demographic, but why?
Social Media usage among young adults is ever-changing, however Social Media in all its forms has quickly become an integral part of student life
There are a number of students writing blogs & building their social followings, but what exactly makes these student influencers so influential?
Millennial's do take notice of effective advertising, but brands must ensure they identify & understand the ages within their target millennial generation.
Promo staff are the face of your brand and hold the success of your campaign in their hands, so it is imperative to recruit the RIGHT staff!
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