Team BAM flew out to the DAM to support the amazing conference that is Savage Marketing, here we reveal all the insights from the event

With Freshers just around the corner, global and local businesses alike are trying to get a slice of this lucrative time of year to market to students.

Social media is more visual than ever and it’s evident that Instagram has created a new influx of social media savvy consumers.

Your initial campaign can shape the future success of the business and so it is pivotal to get the message right to attract your first consumers!

With brands already booking space at Freshers Fairs up and down the UK, we have compiled 7 top tips to ensure you have a successful campaign.

Building brand love in an "unsexy" industry can be a challenge, so we're here to explain exactly what brands need to do in order to become "sexy".

Understanding social media and all its complexities can be a challenge, particularly when the landscape continues to move at such a rapid pace.

Games are not a last minute ploy to help brands stand out from a crowd, games are in fact synonymous with the student lifestyle.

BAM Student Marketing were proud to be Key Sponsors at the YMS 2018 - the world’s largest youth marketing festival. Here are the highlights

Check out our highlights from the B2C Marketing and Advertising Expo, where Ben Bestford took the mic to share his expertise

You've probably heard about the Facebook data privacy scandal, but how does this leak actually affect you?

You may be thinking that targeting students is only for big brands and high-street names, but you couldn’t be more wrong