11Jan
By: BAM Marketing Team On: January 11, 2018 In: Blog Comments: 0

As we come to the end of the second week of 2018 it’s time to reflect on the the trials and tribulations of the Social Media world over the past 12 months. From the mainstream movements to the […]

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15Dec
By: Sharni Bestford On: December 15, 2017 In: Blog Comments: 0

One of the greatest things about being an Account Manager at BAM is being able to work with a diverse range of clients. This year at Freshers 2017 I was lucky enough to work with a company called […]

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12Dec
By: BAM Marketing Team On: December 12, 2017 In: Blog Comments: 0

When you think of the typical student it’s likely that the first things that come to mind aren’t that positive. A bit of a slob living in dirty and cheap student digs, sleeping in all day after drinking […]

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24Nov
By: Lois Gower On: November 24, 2017 In: Blog Comments: 0

The millennial generation are more environmentally and socially invested than any generation before them. This powerhouse generation that often influence others are now using this to challenge companies to meet their needs and […]

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13Nov
By: BAM Marketing Team On: November 13, 2017 In: Blog Comments: 0

Touring Freshers Fairs across the UK from Scotland to the South coast, surveying thousands of students and hundreds of stallholders to compile the most detailed research forming our Best Freshers Fairs of 2017 […]

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31Oct
By: Mark Hodge On: October 31, 2017 In: Blog Comments: 0

We are now in November. For those of you who were involved with the Freshers marketing season, it will feel like a distant memory as the run in for Christmas dawns […]

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18Oct
By: BAM Marketing Team On: October 18, 2017 In: Blog Comments: 0

Sub-branding is defined as “the process of creating a secondary brand within a main brand” (Stafford,2014), with the overall intention of […]

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25Sep
By: BAM Marketing Team On: September 25, 2017 In: Blog Comments: 0

When it comes to Social Media usage among young adults, the landscape is ever-changing, however one thing is clear, Social Media in all its forms has quickly become an integral part of […]

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15Sep
By: BAM Marketing Team On: September 15, 2017 In: Blog Comments: 0

Influencer marketing may seem like a relatively new concept to many, however there is evidence that dates this approach back as early as the 1920’s. When The American Tobacco company […]

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09Aug
By: Lois Gower On: August 09, 2017 In: Blog Comments: 0

When the subject of millennials is brought up, many other generations give out a slight sigh, as they identify millennials as both benevolent and egocentric. Therefore […]

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01Aug
By: BAM Marketing Team On: August 01, 2017 In: Blog Comments: 0

You have spent weeks or probably months, planning, plotting devising and formulating your next experiential campaign, making sure it ticks every box to stimulate your target audience […]

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05Jul
By: BAM Marketing Team On: July 05, 2017 In: Blog Comments: 0

Student Marketing, a niche boutique market in its own right, understood fully by few and overlooked by many. Brands that spend time to understand how important students are, how they can become lifelong customers and how they have […]

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