17May
By: BAM Marketing Team On: May 17, 2017 In: Blog Comments: 0

How is Brexit affecting the university market? The vote to leave the European Union has had a huge effect on the UK university sector. Not only will it have an impact on the attitudes of international students and […]

Read more
15May
By: Emily Mullis On: May 15, 2017 In: Blog Comments: 0

Brand communities have been around pretty much ever since the internet existed, and with the world we live in becoming increasingly globalised, with constantly blurring boundaries, we should surely be more connected than ever? However only a few […]

Read more
04May
By: BAM Marketing Team On: May 04, 2017 In: Blog Comments: 0

What is it and who are influencers? Influencer marketing is a way of targeting a specific audience by working with the people that they love and admire. It’s much like having a celebrity […]

Read more
06Apr
By: Emma Lawrence On: April 06, 2017 In: Blog Comments: 0

Educated, tech-savvy and information hungry are a few ways of describing the most powerful generation. Who am I referring too? Millennials of course. This ambitious group of […]

Read more
04Apr
By: BAM Marketing Team On: April 04, 2017 In: Blog, Uncategorised Comments: 0

Modern day students are extremely savvy when it comes to brands and their marketing campaigns. The can tell fake-ness or when they’re being talked down to from a mile off, so […]

Read more
31Mar
By: BAM Marketing Team On: March 31, 2017 In: Blog Comments: 0

Just when we thought the Youth Marketing Strategy (YMS) couldn’t get any better, they simply knocked it out of the park again this year. Held in the quirky industrial Old Truman Brewery, London, delegates were spoilt with over [...]

Read more
27Mar
By: Sharni Bestford On: March 27, 2017 In: Blog Comments: 0

One of the most enjoyable things about working as an Account Manager at BAM is being able to work closely with clients and share their journey with them. I have been very fortunate to [...]

Read more
03Mar
By: Ben Bestford On: March 03, 2017 In: Blog Comments: 0

For many years now, brands have always asked us the question - are Freshers Fairs worth attending? Here at BAM, we find that some of the large brands dip in and out of fairs but when they dip out, they really do see a negative effect. But why [...]

Read more
03Mar
By: BAM Marketing Team On: March 03, 2017 In: Blog Comments: 0

It’s that time of the year again which we all know too well if you work in youth marketing – YMS 2017, also known as the Youth Marketing [...]

Read more
20Feb
By: BAM Marketing Team On: February 20, 2017 In: Blog Comments: 0

In an age where there are so many options and choices available to students making the right decision can be a hard one. So what do we rely on? A source stated that a staggering 92% [...]

Read more
07Feb
By: Emily Mullis On: February 07, 2017 In: Blog Comments: 0

As you probably already know, word-of-mouth is one of the most valuable, and respectable forms of marketing. According to Nielsen, It’s proven that 92% of consumers believe recommendations from friends and family. After all, potential [...]

Read more
02Feb
By: BAM Marketing Team On: February 02, 2017 In: Blog Comments: 0

Students these days are hugely diverse. Not only are they super savvy consumers, they are concerned with the world around them and constantly question the validity of what [...]

Read more