It’s that time of the year again which we all know too well if you work in youth marketing – YMS 2017, also known as the Youth Marketing Strategy Conference! Now, we’re often regulars at YMS as this is a key calendar date for team BAM, but this year we’ve taken it an exciting step further. We’ve joined forces with Voxburner to become the official agency partner for the event that’s set to take place at the quirky Old Truman Brewery in London on the 21st and 22nd March.
This year at the London-based event, there will be 200 speakers, 65 exhibitors, 5 alternative content streams, 7 creative masterclasses, 2 chill out zones and 1 live entertainment stage; we think it’ll be near impossible to feel bored! Plus, there’s the pretty awesome news that we’ll be taking our cyclone machine giving you the chance to win some awesome prizes (think the final round of the Crystal Maze – a-mazing!!!).
Obviously, there are tonnes of other reasons why you should visit YMS this year (and no, it’s not just because we’re going to be there!). Gather amazing insights and top tips from brands such as Instagram, Primark, Cancer Research and Chiquitos. Listen to inspiring keynote speeches from industry pioneers like Colin Gottlieb (CEO, Omnicom Media Group) and attend seminars that will equip you with the latest marketing techniques along with ideas that you can take straight back to the office.
During the course of the event you can expect to gain insight into young people of today, as well as trends and future tech that shape youth culture, through seminars, panel talks and real-time feedback from 16-24s at live youth panels and debates. There will also be a huge focus on influencer marketing and creativity that will help you refresh your marketing strategy, with big brands leading the discussion through case studies and campaign examples.
Alongside all the juicy action, YMS 17 will play host to the Youth 100 Awards, celebrating the successes of top brands in youth marketing. And let’s not forget the most important bit, your stomach! There will be an amazing street food festival taking place, together with some first-class live entertainment. Talk about a multisensory experience!
Now back to BAM – our very own Tim Bodenham (MD) will be holding a session offering attendees insight into the student market gathered from BAM’s vast 18 years experience and why now more than ever marketers should be targeting more than just millennials.
Ian Pain (Senior Director) will also be taking part in a panel discussion where he’ll be sat alongside some big brands giving top advice on how to run an awesome student marketing campaign – one not to miss!
We will also be hosting a BAM masterclass, ‘Ask The Expert’, in which you can ask the team all your burning questions about the student market.
Last but not least, we’ve got a treat for you – if all the above hasn’t persuaded you to go ahead and buy a ticket, we can help make that decision a little easier. We’re pleased to offer you a special discount which will give you 40% off your tickets. Just simply use the code BAM40 when you book – http://ymsldn.voxburner.com/
See you there, make sure you come and say hi!