By: BAM Marketing Team On: January 29, 2014 In: Blog Comments: 0

The Brief

Securing yourself a job post degree is a vital part of student life, with many students unaware of the recruitment channels available to them. Target Jobs tasked BAM with increasing brand awareness amongst students whilst running a focused data capture campaign.

The Approach

We utilised our team of dedicated Brand Ambassadors to actively engage with students on campus. Brand Ambassadors were located across 10 universities for three days, informing students about Target Jobs and initiating sign-ups.

The Results

Overall the campaign was seen by more than 30,000 students across the UK, and over 2,500 students signed up to the Target Jobs website.

For more information on how we can help you advertise to students and surpass your student marketing objectives…